My Genome, My Self
The Personal Genome Project (P.G.P.) has created a public database that will contain the genomes and traits of 100,000 people. Tapping the magic of crowd sourcing that gave us Wikipedia and Google rankings, the project seeks to engage geneticists in a worldwide effort to sift through the genetic and environmental predictors of medical, physical and behavioral traits.
http://www.nytimes.com/2009/01/11/magazine/11Genome-t.html?_r=4