This & That

Chinatown Mascot

Earlier this year, the Vancouver Chinatown BIA Society (VCBIA) proposed an idea to develop a mascot that would provide a recognizable identity for Vancouver’s Chinatown.  The design of this mascot has been an exciting opportunity for us and we’re ecstatic to share this design with you! The final two mascot concepts are temporarily nicknamed “Punkie” and “Muse” and are currently up for display. This showcase reaches out to the community for a vote on which design should be Vancouver Chinatown’s very own mascot!

Voting runs between June 1 to June 30th with the winning selection being revealed at the 11th Vancouver Chinatown Festival Press Conference. As the final design is selected, we’ll be sure to share with you the design details of this challenging and engaging project.

Make sure to vote at Vancouver Chinatown.

Read local and national news coverage on Punkie and Muse!
National Post
Vancouver Sun
Metro News

Over and out.

Definium Design Vancouver

Definium and Pride Celebrate 2009 Pride Parade

IMG_2335
IMG_2384_A
IMG_2364_A

Over the BC Day long weekend, Definium Design is proud to “Educate, Liberate and Celebrate” with one of our longtime clients, Vancouver Pride Society (VPS), while they host Vancouver’s largest yearly event, Pride Parade 2009.

We have been involved and working closely with the VPS to develop and design the graphics and identity system for their 2008 – 2011 season, a relationship and a client we are thrilled to work with over the years. Stay tuned over the next two years as Definium Design and Vancouver Pride Society reveal the graphics for VPS’s “Educate, Liberate, Celebrate” campaign.

“Educate, Liberate, Celebrate”

Related Links

www.vancouverpride.ca

www.definium.ca

Right on w/Gotham and Pride!

g2

g1

vps09_logo_coloursflat

vps09_transit_1_a

IDSN’s design blog is hot on Hoefler & Frere-Jones’ Gotham!

Spotted in many campaigns world wide from Obama’s Presidential Campaign, Nike, Saturday Night Live, and Coca-Cola, Definium Design found it an appropriate use for 2009’s Vancouver Pride Society’s campaign: Educate, Liberate, Celebrate.

Related Links

IDSN
Gotham Typeface
Vancouver Pride Society

www.definium.ca

Definium does Dragon Pedicab

DSC_0018_ADSC_0050_ADSC_0074_Apedicab

If you’ve seen them around Vancouver’s Downtown streets picking up tourists during the day or delivering party goers at night, Dragon Pedicab Adventures will take you on a relaxing city ride. Definium Design is proud to work closely with the Vancouver Chinatown Business Improvement Association on another project, this time on the design of the identity of Dragon Pedicab Adventures, tailored to indulge passengers on a modern day rickshaw tour through Vancouver’s heritage rich neighbourhoods, Coal Harbour, Downtown Vancouver, Gastown, and Chinatown.

www.definium.ca